Character Shop

Dazzle that girly girl with Hello Kitty favorites. Dress her up in playful tees that feature tulle trim, ruffled sleeves, or shrug accents. Combine any of these with a Hello Kitty tutu skirt or jacket, and she’ll have a feminine style that showcases her love of this adorable feline.

Consider Minnie Mouse when stocking up on girls’ favorites. This iconic character graces the fronts of long-sleeved tees, hoodies, activewear sets, and pajamas, bringing her sweet and sassy style to every piece. Round out a little girl’s dressier options with a polka dot dress that boasts all the ruffled bells and whistles, presented in an easy pull-on style that makes getting dressed a breeze.

Choose from other recognizable favorites, from Disney princesses to television characters, and don’t forget other essentials like socks, underwear, swimwear, and even umbrellas.

Give in to every boy’s love of superheroes with clothing options that feature Superman, Batman, Teenage Mutant Ninja Turtles, Iron Man, and countless others. Stock up on a few graphic tees, but don’t forget those unexpected items like a superhero cape t-shirt, designed with a removable cape on the back that makes playtime more fun than ever.

Allow him to experiment with his own personal style with Sesame Street or other TV favorites. Try a pair of jeans with an eye-catching character patch or a two-piece set that offers a coordinating polo top and printed shorts. Invest in plenty of pairs of socks and underwear and don’t forget school accessories, from character-inspired lunch boxes to backpacks.

Shop at Macy’s for the most exciting designs for kids. Encourage them to find their favorites from the Character Shop and create a look they’ll love.